Don't use technical terms. Write explanations instead.

When writing about financial topics to non-financial people don't use technical terms or jargon. What I mean by this is not to use a term and then explain it. Don’t use the term at all. Just write what the term means because the reader doesn't need to learn the term. I give an example in this video. <video controls="controls" playsinline="playsinline" src="https://thearticulateaccountant.com/uploads/2024/b07fc9f497.mov" width="360" height="640" poster="https://thearticulateaccountant.com/uploads/2024/b7075eec9f.png" preload="none"></video>